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How to reuse Instagram videos with permission

Arrange licenses and permissions before downloading, editing or republishing a video.

Identify the rights you need before reusing a video. A public account and an available download do not grant a license.

Agree on use before publishing

  • Tell the rights holder where and why you want to use the video.
  • Confirm whether edits, paid ads or other commercial uses are included.
  • Keep the authorization and any credit requirements.
  • Check rights in music, images and other included material.

Native tools and edits

Use sharing, Remix and collaboration features within the relevant permissions and platform terms. They do not automatically transfer ownership or clear third-party rights. A voiceover or an edit does not by itself establish permission.

If you receive a complaint

Review the notice and your license or authorization. Use platform channels to respond or dispute when you have grounds. Do not assume every complaint is valid or every dispute will succeed.

Which law applies

Check the law relevant to your use. WIPO’s licensing overview is a starting point; U.S. fair use and other national exceptions have different conditions. Get advice if your project depends on an exception.

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